How to have a Calm Black Friday
Black Friday is upon us, and I wanted to share a few heartfelt thoughts.
As a sensitive person, I have always found Black Friday overwhelming. Even before the Internet, I never stormed the shops for the chance of the ‘deal of the year’ the day after Thanksgiving. That day always sounded like a bit of a nightmare to me. Our online world has amplified the frenzy, and just like Christmas, Black Friday comes earlier and earlier every year. No matter how much we appreciate a good deal, it’s a lot.
Here are some suggestions for a calmer Black Friday season:
Take a deep breath and put on your discernment cap. There are going to be a lot of FOMO-inducing messages these next couple of weeks, and being clear on what you want will make it easier to navigate it all with open eyes and mindful intention.
Make a list. You know me, I love my lists! List all the products, services, or courses you’ve had your eye on throughout the year. Mark those that will move your business forward or help it feel calmer (totally a criterion for me!), not keep you stuck with yet another shiny thing you didn’t need. Then see if they have a sale this year.
There is a lot of economic uncertainty for small businesses this year, and for many, a Black Friday sale can make the difference between survival or not. I know that sounds a bit dramatic, but I do think about this when I receive yet another BF email; if it’s something I am not interested in, I delete it and quietly wish them well.
What I do appreciate about Black Friday is the opportunity to shine a light on some of my online business friends and their excellent offerings. There is so much creativity and innovation happening in our corner of the internet, amid challenging times. So, without further ado, here’s a selection of Black Friday deals from some of my favorite businesses (I am a happy affiliate of all of them!).
And because I was not able to do my usual October Sale this year, I also have some Black Friday goodies for you 🧡
Kerstin’s Sale
Until December 2
Save 30% on ALL Courses, Bundles, and Workbooks
→ Use code BF2025 at checkout
Great for Course Creators and Solopreneurs who want help with their online course, email marketing, and business foundation.
2025 Black Friday Deals for Solopreneurs
Get the Full Shop Bundle for only $300 (worth $2,210)
November 24 - December 7 · Code BF30
Includes beautiful stock photos, Canva templates, and professional mock-ups, including video mock-ups. Moyo Studio is my favorite visual design shop—amazing quality, value, and service!
Save 30% on Website Policies
Until December 8 · Code KERSTIN
Protect your business from fines and lawsuits with Termageddon, my all-time favorite website policy generator, run by one of America’s leading privacy attorneys! Policies are updated automatically, and complimentary onboarding is available.
☞ Get legal peace of mind (Discount is applied at checkout)
40% off any Contract or Course
November 24 - December 1 · No code required
The Contract Shop has everything you need to create watertight legal agreements for your online business. I especially like their Trademark Course to help you protect your intellectual properties.
Save $300 on the Scale with Templates course
November 27 only
Selling Squarespace templates is a great way to supplement your revenue or scale your designer business. Kate Scott is the expert in this area and walks you through the whole process. I have taken this course, it’s high quality, and Kate is a great teacher!
Save 25% on Squarespace Templates & Courses
Until November 29 · Code BF25
My friend and colleague Christy Price offers beautiful, premium Squarespace templates as well as great courses for designers, including the Web Designer's Playbook™.
Save 20% on Squarespace Templates & Extension
Until December 5 · Code TWENTY25
Need a beautiful website and need it quickly? These stylish templates from SquareKicker could be your secret weapon. They’re created with SquareKicker by experts from the Squarespace community.
Save 50% on Squarespace Plugin Bundle
November 24 - December 1 · Code BF25
A must-have for Squarespace designers and super users! This superb bundle from long-time industry leaders SQSP Themes includes 24+ premium plugins. I use many of the plugins in the bundle, including my favorite, the Sidebar Plugin for Squarespace 7.1. blogs.
Save 30% on Squarespace Plugins
Until December 1 · Code BF25
Chris Schwartz-Edmisten is one of my favorite Squarespace experts, and he has created some excellent plugins! I used his Mega Menu in my previous Squarespace courses. It works great and will level up your website navigation.
Save 30% on Squarespace Plugins
Until December 5 · Code BLACKFRIDAY30
More great plugins! Renowned Squarespace designer and coder Will Myers has created over 30 plugins to help you create a more unique and customized Squarespace website.