SEO Plus

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Happy Square.jpg

SEO Plus


Are you a little intimidated by SEO? In this course I share everything I have done that landed me on Google's page one! Easy to follow step-by-step instructions.

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With so many options out there this can quickly become a confusing and rather costly exercise. When I decided to teach Squarespace 101 online I did a lot of research and I came to the conclusion that I really loved the idea of hosting it on my own Squarespace website. Here’s why:

  • IT'S FREE! No fees for 3rd party hosting or membership functionality.

  • YOUR STUDENTS WILL LOVE IT. It’s a stylish and well organized classroom.

  • BRAND CONSISTENCY. Because you are using your own fonts, colors and design.

  • CONVENIENT. Your students only need to know one place: your website.

  • SECURE. You use Squarespace’s built-in password system.

  • BEAUTIFUL. Take full advantage of all of Squarespace’s gorgeous styling options.

  • EASY. You already know Squarespace and your website, no need to learn a new system.

  • SEAMLESS. Selling through Squarespace is easy on all their plans.

  • PAYMENT OPTIONS. Students can pay by credit card or PayPal.

  • GREAT SUPPORT. You can contact customer support 24/7 and they are wonderful!


Because Squarespace does currently not offer a membership functionality I am using custom CSS, code injection and a Zapier routine to ensure an automated sign-up process and a seamless and positive experience for your students. I teach everything using easy step-by-step written and video instructions. This course is suitable for those who have evergreen or seasonal drip-feed courses.


The templates that work best with my proposed set-up are any members of the Bedford family (Anya, Bedford, Bryant, Hayden), or Five, or any template with a single column blog without a sidebar. I also recommend that you already have a website on Squarespace and are familiar with the basics.

How long will it take?

Some effort and patience is required but if you follow all the steps and use the checklists, then you can have your course structure and automated sign-up process all ready to go within 2-3 hours. Once everything is in place you don’t have to touch it again and can fully focus on adding your content.


"I finished your course - you have no idea how much you helped me. I've wasted so much time in recent months making the round of "learning management systems", to find none that were exactly what I wanted and even the one that came close meant I had to recreate another home online. As I was just starting to launch my online presence, it was a waste of effort. I feel so much more focused and clear since I set up my course on Squarespace. I feel it's much more intuitive than learning someone else's platform. Best of all, it costs me nothing extra. I absolutely love the fact that you can drip content. I shocked a couple of folks who were looking down their noses at my "DIY" solution. They were like, well you really need the drip feature. I was very happy to say "I got it!" They were genuinely surprised. So good for you for figuring out something so useful. Thanks! I never really spent time dabbling on Squarespace after I set up my initial site. I couldn't visualize all the possibilities, by playing with the content boxes. I love the sidebar. That was a revelation. I agree it is the cat's meow. I am looking forward to the design phase now and to adding my content. Thank you!"

– Elizabeth Renee


Kerstin, I came across your course earlier on today and, after spending a couple of years of intermittent trials and errors of all sorts of platforms, I feel like I finally found what I was looking for to host my online program and eCourses (and hopefully later on also membership site, but we shall see how I go) - and it feels amazing and empowering!! Thank you so much!

– Sand Mew

"Kerstin's Squarespace Classroom has finally helped me get clear on what I wanted to do with my own online course. When I came across her superb blog post on her own search for a suitable platform it was like one lightbulb moment after another. Her instructions are logical and well organized and I was able to finish the set-up in just under three hours. Now I can focus on adding my content. Thank you for such a great class!"

– Paul Eckard